The firm behind the work.
Dromley Intelligence is a Gurugram, India-based market research and consulting firm helping mid-market B2B and D2C companies across Asia, the Middle East, Europe and North America.
Who We Work With
We’re brought in when getting it wrong would really hurt, by the owners and teams who make the call and have to live with the result.
The calls we help with
The moves that put real money at risk: a new market or product, a rival pulling ahead, customers drifting away, growth that has stalled. We’re most useful where the stakes are high and the answer isn’t obvious.
People we work with
Founders and senior teams at mid-market B2B firms and D2C brands, plus funded startups that want a startup consulting firm with real research behind it. Clients abroad get an Indian consulting firm working to global standards.
Standard we are held to
Answers that stand up to hard questions and still hold when your team comes back to them months later, because they shift when the facts shift, not when the mood does, and the method behind them is open for you to check.
How we begin, and what every project includes.
Pick a time.
A thirty-minute briefing call with a senior member of the team. Bring the question in front of you and what you’ve already tried.
Tell us the brief.
We listen, then test the brief with you. By the end of the call, both sides know whether the work is a fit. No pitch, no fixed agenda.
A written proposal.
Within 48 hours, a scope and a fee built around your question. One number, agreed up front. If we’re not the right firm, we say so.
Senior leadership, throughout.
The senior people who shape the brief stay with the work to the end. One firm, one line of accountability.
Nothing taken on trust.
Every key finding names where it came from, so the work still stands up to a tough look months later.
A plan you can act on.
The project ends in something your team can act on. Not a deck and a hope, but a clear next move.
Leadership
A market intelligence strategist and a fractional CMO lead the firm, bringing research, consumer insight and marketing leadership together. The people who lead do the work.
Sidharth Lalwani
Sidharth Lalwani is the Founder and Principal Consultant of Dromley Intelligence, a market intelligence strategist leading advisory work across landscape assessment, competitive positioning, and market entry strategy for enterprise clients in complex geographies. His career sits at the intersection of commercial strategy and structured intelligence, leading programs for enterprises and ventures across sectors and international markets. He holds an MPhil from Trinity College Dublin, with strategy discipline from BCG and applied data methodology from Google. At Dromley, he is the principal authority on growth and landscape intelligence, delivering the senior strategic judgment that turns market research into decisions boards can act on with confidence.
Dr. Sarina Asif
Dr. Sarina Asif is the Fractional CMO of Dromley Intelligence, a marketing and consumer insight strategist specializing in behavioral intelligence, adaptive communications, and demand mapping. With a PhD in Marketing, she works across luxury, youth, sustainability, and digital ecosystems, shaping brand direction through predictive insight and psychology. Her work spans consumer behavior, pattern analysis, and engagement strategy, grounded in multisensory marketing and new-generation markets. A published author and educator, she designs learning programs that build organizational responsiveness, translating research-backed insight into strategy that helps brands anticipate change and act on it with conviction.
Sidharth Lalwani
Founder and Principal Consultant
Dr. Sarina Asif
Fractional CMO
Sidharth Lalwani is the Founder and Principal Consultant of Dromley Intelligence, a market intelligence strategist leading advisory work across landscape assessment, competitive positioning, and market entry strategy for enterprise clients in complex geographies. His career sits at the intersection of commercial strategy and structured intelligence, leading programs for enterprises and ventures across sectors and international markets. He holds an MPhil from Trinity College Dublin, with strategy discipline from BCG and applied data methodology from Google. At Dromley, he is the principal authority on growth and landscape intelligence, delivering the senior strategic judgment that turns market research into decisions boards can act on with confidence.
Dr. Sarina Asif is the Fractional CMO of Dromley Intelligence, a marketing and consumer insight strategist specializing in behavioral intelligence, adaptive communications, and demand mapping. With a PhD in Marketing, she works across luxury, youth, sustainability, and digital ecosystems, shaping brand direction through predictive insight and psychology. Her work spans consumer behavior, pattern analysis, and engagement strategy, grounded in multisensory marketing and new-generation markets. A published author and educator, she designs learning programs that build organizational responsiveness, translating research-backed insight into strategy that helps brands anticipate change and act on it with conviction.
The open ground
Between a firm that hands over a report and one that hands over a recommendation, there is open ground.
Research that ends in a report.
Data gathered, findings handed over, and the firm walks away. What to do next is left to you.
Strategy that ends in a deck.
A recommendation made, a deck presented, and the firm leaves. Putting it into action is left to you.
We hold the open ground.
We carry the work all the way to a clear plan, and stay close enough to help it become a result.
Decks are easy. Decisions are not.
Tell us what you’re trying to figure out. We’ll come back with how we’d tackle it and a clear quote. No brochure, no obligation.
Book a Briefing Call